Privacy Policy

Last Updated: January 13, 2025

Introduction to Retarget IQ’s Services

Retarget IQ, LLC (“Retarget IQ” or “We”) helps marketers and advertisers target advertising and content to consumers likely to find them relevant, based on interests and demographics. We provide data services for analytics, enrichment, direct mail, online display, email marketing, and other data services.
Retarget IQ adheres to self-regulatory standards and principles from the Direct Marketing Association (DMA), Digital Advertising Alliance (DAA), and Network Advertising Initiative (NAI).

The Types of Data That We Obtain and Use

We receive data from consumer-facing companies, data compilers, suppliers, and public sources (e.g., census data and public records). Some data includes Personal Information (“PI”), such as:
      Name
      Postal address
      Telephone number
      Email address
We also work with business-to-business data from public directories, filings, publications, surveys, and subscriptions.From digital/online partners we may receive:
      Email addresses (hashed/encrypted)
      Online IDs
      IP addresses
      Device identifiers (e.g., Mobile Advertising IDs, CTV IDs)
This data is sourced via opt-in campaigns, transactions, and affiliate marketing websites, apps, and services. Some third-party providers may collect data on our customers’ sites using cookies and similar technologies.
Retarget IQ does not collect or use:
      Social security numbers
      Banking information
      Information from individuals under 18 years of age
We collect additional information when you visit our website: https://www.retargetiq.com/.

The Types of Data That We Obtain and Use

We use Personal Information to create audience segments—groupings of interests and preferences—so marketers can send relevant offers, coupons, and ads.
      Reach customers via online, email, and offline channels
      Help marketers work with their own CRM lists (e.g., de-identified data for display, email, and direct mail)

The Services We Provide to Marketers and Advertisers

Traditional Data & List Services
      Target direct mail and advertising campaigns
      Analyze and understand users

Email Services
      Help target and analyze email campaigns
      Ensure compliance with CAN-SPAM

Online Marketing Services
      De-identify data for anonymous targeting
      Avoid placing personal information into cookies

Other Data Services
      Verification, record look-ups, anti-fraud, and analytics

Cross-Channel Marketing & Product Improvement
      Analyze and create audiences across channels
      Analyze and develop our products

How We Respect Consumer Privacy

      Avoid placing personal information into cookies
      Require CAN-SPAM compliance for email products
      No financial or health data
      Provide multiple opt-out options

Your Opt-Out Rights

To opt-out of Retarget IQ’s database:
      Click here to opt out
      Provide your first and last name, current address, and (if possible) past addresses
To opt-out of third-party ad platforms, visit AboutAds or NAI.
Mobile devices: use OS settings to “opt-out of interest-based ads” (Android) or “limit ad tracking” (iOS).

Cookies and Similar Technologies

      Analyze site activity and trends
      Deliver tailored content based on browsing history
      Measure campaign success
You can manage cookie preferences in your browser settings.

Security and Data Integrity

We use multiple layers of physical and electronic security, including:
      Firewalls
      Data encryption during transfer
      Strict access controls

Security and Data Integrity

Retarget IQ
30 N Gould St, STE R, Sheridan,
yoming, 82801,
USA
info@retargetiq.com

How Retarget IQ
Drives Results

We turn anonymous traffic into actionable data, then activate it across direct mail, ads, and email. With identity, insight, and automation at the core, your marketing becomes smarter and more effective.

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Your Audience, Everywhere.

Effortlessly activate campaigns across every channel your customers use.

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Verified B2B & B2C Data

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